• Carmel Dominic

Malaysian wins Heineken's world's best bartender competition 2016


Consistency, accuracy and determination is the name of the game according to Eddy Jay.

In April this year, Eddy Jay Jaimin from The Beer Factory (TBF) represented Malaysia at the Heineken Global Bartender Final 2016 in Amsterdam. The unassuming bartender went on to defeat bartenders from 15 other countries to be crowned Heineken’s World’s Best Bartender.

Following his victory, Eddy spoke about his experience and imparted some knowledge on the technique of pouring a perfect Heineken and the importance of always delivering a great drinking experience at an event hosted by TBF on August 4.

Eddy explained, “To master the techniques of pouring the perfect Heineken®, you must first understand the brand, the fundamentals of beer, and the draught system".

He then demonstrated his winning formula of the 5-Step Heineken® Pouring Ritual - Rinse, Pour, Skim, Check and Serve.

In honour of Eddy J, the first 100 consumers at each of The Beer Factory outlets below on the stated dates will get to enjoy a Heineken® poured by Heineken World’s Best Bartender 2016 on the house:

17 August 2016: The Rabbit Hole, Changkat Bukit Bintang 18 August 2016: TBFx, Scott Garden 19 August 2016: The Beer Factory, C180 25 August 2016: The Beer Factory, Summerton, Bayan Indah 26 August 2016: The Beer Factory, Raja Uda, Butterworth

#heineken #heinekenmalaysia #worldsbestbartender2016 #beer #thebeerfactory

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